The release of the Suavecito Matte Pomade created a storm of interest, and with that came the voices asking for a matte pomade with a stronger hold.
Firme Clay Pomade adds texture, definition, and hold without leaving hair feeling dry or stiff. The matte formula makes for a more effortless looking style while still providing enough hold to sculpt hair into place. Clay is great for fine hair that struggles to hold a style, or short to medium hair that needs a little extra grip.
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